COMMUNITY & PROFESSIONAL DEVELOPMENT
for TRAVEL CONSULTANTS

Adolfo M. Perez, Vice President of Sales and Trade Marketing

Rumor has it you have a “Travel Agents Rock” tattoo. What inspired this?

The rumor is true. I had the words “Travel Agents Rock” permanently tattooed on my left shoulder during one of our Agentpalooza stops in New Orleans earlier this year.

 The rumor is true. I had the words “Travel Agents Rock” permanently tattooed on my left shoulder during one of our Agentpalooza stops in New Orleans earlier this year.

Travel agents have been part of my life since I was 11 years old. I had a few friends tell me I’d regret getting the tattoo. I explained to them that everything I have, and so many wonderful memories, are somehow tied to travel agents. I owe travel agents a lot. This was a tiny gesture of my appreciation for the impact they’ve had on my life and the cruise industry as a whole—and it was a fun way to do it.

What is the Agentpalooza Rockin’ Moments contest?

Over the course of four weeks, we asked agents to share some of the defining things that make them true rock stars. Each week had a different theme and agents submitted amazing photos, videos and statements about how they rock their jobs and create vacation memories for their clients. The submissions were really outstanding—so thoughtful and creative.

Why did Carnival Cruise launch the contest—and will it return?

Agentpalooza was such a successful event for us! We got to meet about 1,200 travel agents in six cities in the South and Southeast. We drove on the bus for 3,000 miles and delivered fun to our hardworking travel agents who deserve to be treated like rock stars.

We wanted to keep the Travel Agents Rock theme going and wanted another way to reward our travel agent partners with great prizes and some fun, too. I’m not sure what next year brings in terms of travel agent contests, but I can assure you that Travel Agents Rock and Agentpalooza will live on.

How did you select the 10 best rock star agent posts?

It was a hard job! We judged on creativity, originality and level of fun. We had some really memorable entries. I thank my wonderful co-judges, who provided their expertise in helping us choose a great field of winners:

Robert Duglin, Vice President, Business Development, ASTA

Charles A. B. Sylvia, ECC, Vice President, Membership and Trade Relations, CLIA

Ann Chamberlin, President, NACTA

John Heald, Senior Cruise Director & Brand Ambassador, Carnival Cruise Line

What are the benefits of participating in the Rockin’ Moments contest?

The contest was a great way to showcase best practices in a fun way and to learn from each other. I learned a lot of great tips from all of you, and I hope everyone who participated would say the same.

What are your top three tips to help travel agents rock at selling Carnival Cruises?

I’m going to stick with some oldies but goodies: Know your customer. Ask for referrals. Ask for the sale.

Written by Cassie Westrate. Photo courtesy of Lynn Parks.